Hotel and Conference Green Accreditation
Going Green to stay in the Black
Green Room scheme
Because many Government Departments, Councils and a growing number of companies such as E-on are insisting on carbon neutral hotel accommodation and conference facilities we are announcing our green room scheme.
· Energy cost savings
· No added cost to your business
· Publicity benefits
· Competitive advantage
How we will help you….
· We will help you Reduce your Carbon footprint by reducing energy consumption saving you money.
· Get your hotel Green Accreditation, helping you to promote your green credentials.
· Establish a green room / green conference facility for your customers.
Why do you need green credentials?
The English Tourism Council's research in 2002 revealed that 84% of consumers would choose an attraction or accommodation provider that was green over one that was not. In the same research, 81% stated their belief that it was important that their holiday should not damage the local environment
Research we conducted recently revealed 87% of consumers said they would choose a green accommodation provider over one that wasn't Ian Pennell, Travelodge's operations director
A study by specialist research agency TNS Travel and Tourism revealed that 3% of 2,000 adults questioned were "very willing" to pay a green premium, while a further 25% were "quite willing" to pay more. When asked which factors influenced the choice of holiday destination, 38% said ethical tourism was important .
Our feedback suggests that 60% of our visitors were influenced by our environmental policies and linked quality with environmental concerns Ross Anderson of East Lochhead Country House and Cottages
The Co-operative Bank's annual Ethical Consumerism Report noted that sales of ethical products and services increased by more than 15% to a total of £25.8b in 2005. It was growth for the sixth consecutive year.
This type of purchasing is also moving into leisure markets, and spend with green tour operators increased in 2004 by 22% to £112m.